Your Representative and Agent in China

Agents have a crucial role in business with Chinese markets. They have good networks and contacts with the local market and have long-term relationships with the manufacturers/suppliers.

An agent works on behalf of a client to secure employment for a business client whereas a representative usually works with an established company to sell goods and services of that company.


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An agent works on behalf of a client to secure employment for a business client whereas a representative usually works with an established company to sell goods and services of that company.

Agents represent you in the Chinese market and take important decisions at your place with your business partner, up to the limit you gave them.

Agents are generally a cheaper option they work for you on a minimum percentage of the trading amount, sometimes there are different deals based on what your contract is.

While representatives have greater control over terms of sales and marketing and have a deep understanding of Chinese culture and the Chinese market.

They have a strong network of Chinese administration and authority.

Both are common in managing the hardest task which is the language barrier. In some tasks, they have different authorities but mostly their works have mutual connections.

Agents/representatives must have these qualities:-

WHITELINE has the experienced team and resources to help you in the Chinese market. We know the importance of independent representation of yourself.

As your agent/representative:-

We have experienced all the logistics needs of businesses. Our expertise can help you avoid shipping issues so that you can turn your attention to other tasks.

Our added value for these services:-